Only for Master's level students.
The number of students attending the course may have to be limited based on a pre-exam if the number of students exceeds 80. In registration, priority is given to LUT School of Business and Management (LBM) Master's students and international exchange students with earlier knowledge of international business.
M.Sc. (Econ. & Bus. Adm.) 2
|Teacher(s) in Charge
Professor, D.Sc. (Tech.) Juha Väätänen
Post Doctoral Researcher, D.Sc. (Tech.) Roman Teplov
The aim of the course is to familiarize students with strategic planning for international business in general and the management and execution of international business strategies within the context of multinational corporations in particular. To help the students to develop an understanding of various international or global strategies and their advantages and disadvantages. The assignment aims to expose the students to actual management challenges in an international context. After completing the course the students should be able to:
- assess technology intensive international marketing environment, and to create and carry out properly justified international business strategies,
-decompose the corporate strategy into functional strategies (e.g. marketing or production strategy), and to coordinate and critically evaluate the implemented strategies, by interpreting key financial indicators of performance,
- design, communicate, and carry out a group research project applied to a firm in asimulation,
-work in a multi-cultural team,
- interpret new information critically and systematically and to develop ideas and projects based on this information,
- to apply knowledge gained from the course, in addition to that provided by additional reading, analysis and discussion, to the events, activities and/orstrategies of an actual firm or organisation,
- discusson topics of international business interest, and to stimulate and answer questions from a knowledgeable audience,
- develop a mindset that fosters sustainability, and global, market and technology orientation in a global business environment.
The skills and application of critical inquiry into your reading, discussions, and situations and experiences that you encounter with regard to international business, both inside and outside the classroom setting. The international business planning process and its content especially related to international marketing. International and global business strategies. Strategic tools for analyzing the internal and external environment, for example resource and product positions. Organization of resources, capabilities and knowledge within a multinational corporation. Implementation methods of an international business strategy. International finance, international HRM, international production and sourcing strategies, corporate social responsibility. OLI paradigm, institutional theory, international technology strategy, real-life firm strategy examples (provided by a guest lecturer).
16 h of interactive lectures, 1st period.
10 h of interactive lectures, 2nd period.
Group assignment/project work based on simulation exercises in international groups (incorporating online simulation and written group assignments: a strategic plan and a reflective report) 98 h
Mid-term tutorial (each group independently with tutors) 1 h
Mental map assignment 2 h
Preparation for lectures and exam 33 h
Total course 160 h
|Examination in Examination schedule (Yes/No)
|Examination in Moodle (Yes/No)
|Examination in Exam (Yes/No)
|Assessment scale and assessment methods
Final grade 0-5. Evaluation 0-100 points:
Active class participation. Assignment(s): oral and written project work in groups, 70 points.
Exam, 30 points.
All assignments (including the exam) must be passed.
Lasserre, P: (2012). Global Strategic Management (3rd edition). Peng, M.W. (2009). Global Strategy (2nd edition). Assigned reading (collection of articles). Guide manual for the simulation. Slides from the lectures.
A330A0300 Strategic Global Marketing Management, A330A0252 Internationalization of the Firm and Global Marketing, A350A0301 Innovation Management.
|Limitation for students? (Yes, number, priorities/Leave empty)
Yes, 100. The number of students attending the course may have to be limited based on a pre-exam if the number of students exceeds 80. In registration, priority is given to LUT School of Business and Management (LBM) Master's students and international exchange students with earlier knowledge of international business.
|Places for exchange-students? (Yes, number/No)
|Places for Open University Students?(Yes, number/No)